The TATUUM store opened at Gemini Park Tychy on May 14. The new store, with an area of nearly 160 square meters, offers collections inspired by nature, the daily rhythm of life, and the idea of a thoughtfully curated capsule wardrobe.
The store carries both core pieces from the permanent ESSENTIAL line and seasonal collections designed at the brand’s headquarters in Łódź. TATUUM’s designs are distinguished by original prints, a subdued color palette rooted in nature, and the ability to freely mix and match individual pieces regardless of the season. The brand is also known for limited-edition collections inspired by pop culture, art, and Polish design, such as the widely discussed collection referencing the iconic Miś Uszatek.
The new store was designed in line with the chain’s current concept, combining a minimalist aesthetic with a comfortable shopping experience. The space offers a warm and welcoming atmosphere that encourages a relaxed shopping experience.
The opening of TATUUM is part of Gemini Park Tychy’s tenant mix development strategy, which focuses on strengthening brands that respond to current consumer trends and evolving customer expectations.
– Fashion remains one of the key categories at Gemini Park Tychy and continues to play a very important role in the structure of our center. The mixed-fashion segment currently accounts for over 34 percent of the total leasable area, and its performance remains at a very high level. The opening of the TATUUM store is an important enhancement to our fashion offering, particularly in the segment of brands focused on quality and functionality – says Joanna Pączek (Roda), Senior Leasing Manager at Gemini Holding.
The brand’s debut at Gemini Park Tychy also marks the next stage in Gemini Holding’s partnership with TATUUM, which is already present at Gemini Park Bielsko-Biała.
– Gemini Park Tychy is a modern shopping center with a strong regional presence and an attractive tenant mix, which is why it aligns very well with our brand’s development strategy. The new store allows us to be even closer to customers who value elegance, comfort, and versatile fashion that remains timeless regardless of seasonal trends – says a representative of the TATUUM brand.
For nearly 30 years, TATUUM has been developing a capsule fashion concept for women, inspired by diverse lifestyles and values. Today, the brand is present in 30 European markets and operates over 140 stores in six countries, including more than 100 stores in Poland.
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